Posts filed under: ‘2- Getting Started‘

January 1/16/08 – Shoot Out of the Starting Block

by Gayle Driscoll

Ms. Driscoll points out that “As a leader it is essential that you give each new team member the opportunity to start on the fast track to success.  Create and implement a fast-start system so that every newcomer can show what she’s made of.  At the end of 90 days, you’re likely to have a productive team member who is ready to ease off her initial sprint and continue with the endureance of someone who is comfortable moving into leadership.  Your system will bring you increased retention, higher salesl volume, and a growing and happy team.  It will also ensure that you focus your efforts where they have the most leverage: working with strong members.”

Step 1: Establish your new team member’s level of commitment- “agreement or pledge to do something in the future no matter what . . . a commitment causes you to act, regardless of any circumstance that may get in the way.”

Step 2: Sign a Partnership Agreement.  “Communicate your willingness to champion her every step of the way, and make sure she understands her commitment to herself.”

Step 3: Conduct a Thorough Training.  Provide your teammate with the tools she will need to succeed.  “Creating rich possibilities for your new teammate will inspire her to go to work . . . help her develop daily or weekly intentions  . . . give her a glimpse of the finish line.”

Here are some suggestions for things to do in the first training, and to encourage your new teammate to do after:

  • Show her how to order product.  Set up autoship if that is part of your program.
  • Review the company’s training material.
  • Go over the Corporate website and setup your own, if applicable.
  • Create a names list.
  • Order business cards and supplies
  • Listen to motivational CDs and company provided trainings.
  • Read appropriate books.

Step 4.  Establish a follow-up date or time for the next training.

Step 5.  Celebrate her successes!! 

NOTE: If she has not completed the commitments she made to herself take her back to original commitment and goals and help you re-establish her ‘Why.’

Step 6:  Match your time to her efforts.  “Your new team member must understand that you commitment level is based on her commitment level.  She takes a step, you take a step; she takes another step, you take two; she takes one, you take three.”

Note:  “If she doesn’t follow through, you need to react in kind.  If she stops moving forward, you stop, too.  She must realize that you are working with others who are committed, and that if she remains committed, you will be there for her as well.  If she fails to commit, then you need to move on and work with the willing . . .”

When your new team member is doing the following you will know that she’s on the road to success– “She

  • has a clear vision of what she intends to accomplish,
  • has created a plan for the attainment of her goal;
  • is motivated by her vision;
  • maintains her enthusiasm, her persistence, and her good attitude, and
  • accomplishes all of her assignments on time and is accountable for her actions.”

Add a comment January 15, 2008

January 1/15/08 – The Myth About Being in Business for Yourself

by David Bach

“Whether you’re considering going into business for yourself or you’re working to build a team, you understand teh allure of making your own schedule, being your own boss, working from home, and having independence.  Unfortunately, a fear of the unknown or an unwillingness to take risks often keeps people from acting on their desire to own their own business . . . dispel the myths of entrepreneureship and, as a result, create an atmosphere for an informed decision-making process about business ownership.”

Let’s take a minute to consider some of the myths.  Dispelling the myths and focusing on the facts can help you develop the right attitude and help you move your business to new levels.

Myth #1: You Need a Lot of Money to Start.

Truth:  “The average start-up cost of the companies on Inc. magazine’s 2004 list of America’s fastest-growing small businesses was $25,000, and many of them were started with $5,000 or less.”  Many of you reading this blog will know of many businesses that can be started for less than $100! 

Myth #2:  You Need to Have Experience

Truth:  “While experience definitely helps, action beats inaction any day of the week.”   There are many businesses that provide mentoring and assistance so you can be in business FOR yourself, but not BY yourself.  Also, there are government agencies that now offer assistance, volunteer organizations staffed with experienced entrepreneurs to share their knowledge, and even businesses tailored to assist you in succeeding.

Myth #3: You Need a Lot of Time

Truth:  You can start a business on the side in 1-2 hours a day.  Don’t let anyone else steal your dream by convincing you that you’re too busy, you have a job, kids, running the house, etc.  If you spend just 2 hours a day that is 14 hours per week , 60 hours per month and 720 hours a year.  That is plenty of time to run a side business.  There are also some businesses that can be done in the course of your day.

Myth #4:  Nine out of Ten New Businesses Fail

Truth: “According to the Small Business Administration, two-thirds of all new businesses survive at least two years, and about half survive four.”

Myth #5: You Need a Lot of Stuff to Get Started

Truth: “The only things you absolutely need to start a business are passion, commitment, desire and a willingness to take action.”    If you have these things, the rest will fall into place as you follow your passion.

Myth #6: You Have to Be Passionate About the Particular Business You Choose

Truth:  Okay— I am a strong believer in choosing a business that you love, so this one I’m going to go straight with Mr. Bach’s words and you can decide: “I’m a big believer in the idea if you do what you love, the money will follow.  But I also recognize this cliche has held many people back from starting their own business.  Why? Because they don’t know ‘what they love’ or because they believe ‘what they love’ dan’t make money.  If your goal is to earn an extra $500 a month, that in and of itself can be enough reason to start a business.  People become successful in business all the time even though they aren’t really turned on to the product or service they happen to produce or sell.  What they are passionate about is being an entrepreneur and being their own boss.  If you really want to be your own boss and are dedicated and willing to work hard, then you have what it takes to start your own business.” 

Add a comment January 14, 2008

1/14/08: Treat Your Business Like a Business

by Shan Eisler

Ms. Eisler points out that “One of the truly remarkable benefits of direct selling is that it can bind your family together.  For that to happen, the first sale you must make is to your family members.”  Such a good point!!  Your business is also your family members’ business and will impact their lives.  You will enjoy far more success if they are working ‘with’ you and not against you, and family members can be a tremendous help to your business if you will let them.

Ms. Eisler share her personal story and some of the things that worked for her.  As a mother of small children, she used a smiley face and frowny face to create a visual for her children to know when she could be interupted and when she could not be (particularly when she was on phone calls).  She also kept two sets of toys- the regular toys for when the smiley face was up and the special, favorite toys for when the frowny face was up and she was not available to her children.  A specific toy she mentions is an art easel that came up when she was unavailable.  She then displayed the childrens’ art prominently in the kitchen to recognize the contribution they were making to the family by helping to build Mommy’s business.

These are some creative ways to help kids be a part of the business for those of you with preschool and younger children.  For those with older children you can think of age-appropriate ways to get them involved.  It may be by helping to watch younger, or even more directly involved by letting them help with packaging, sorting inventory, putting labels on invitations, etc.  You can even pay our children for their work, giving you tax benefits and them extra cash.  For a report on how to legally hire and pay family members, email me at

Ms. Eisler also emphasized the importance of enlisting the help of her husband early on.  Spouses and older children can help a great deal by assisting with the work required to run a household.  Sit down with them and come to an agreement on what specific tasks each person will do to help create the time and environment for you to work and grow your business successfuly.

Here are some of Ms. Eisler’s specific suggestions:

1.  Open your business every day.  Pointing out that part of direct selling is getting to choose “whether you are employed or unemployed ever day.”  She emphasizes that you are “only employed if you are open for business- doing the things required to conduct business.”  Having the flexibility and total control of your calendar is definitely one of the blessings of running a home-based, direct selling business.  However, it can become a detriment to your business if you are not self-motivated and exert discipline and self-control.  You DO have to work your business on a regular, consistent, preferably daily basis.   Be sure you are open for business every day and doing those things that will move you closer to your goal.

2.  Have a detailed schedule for integrating family activities with work.  This will help you stay centered and prioritize the needs of family with the demands of your business.

3.  Figure out if you are a morning person or night person and then structure your business activities around that.  Do your detail work when you are most fresh and alert.  Schedule activities that require working with the public between 9:00 a.m. and 9:00 p.m.  Do the less detailed paperwork either before 9:00 a.m. (morning peopel) or after 9:00 p.m. (nightowls).  Make sure that you are maximizing your personal strengths and timeclock with your schedule and available work time.

4.  Do the math– if you can earn $35/hour by working your business, delegate some of the mundane daily chores and pay someone else $10/hour to do cleaning, grocery shopping; even cooking, organizing, general paperwork, etc.

5.  Plan menus by the month.  Ms. Eisler points out that she used the crockpot on nights that she would be out or had a heavy load.  Personally, especially since cooking is not on my list of favorite things to do, I have found the crock pot and my foreman grill to be invaluable tools in making cooking and meal time less time-consuming.  I also try to keep the ingredients to some of the kids favorite easy meals on hand for days when I forget to put something in the crockpot.  Here are a couple of my all-time favorites for fast, easy, and delicious:

These recipes are also easy enough that older children can fix them without much help as well.

6.  Ms. Eisler says she never shops for office supplies but orders them on-line and has them delivered to her house.  Great idea, unless you look forward to a chance to take a break and get out.  You can order just about anything you need from on-line if that is your preference.  Do what works best for you-

7.   Think before making a commitment!  It is not impolite to say, “Let me get back to you.”  This will then allow you time to check your calendar, consider the time and costs involved and how it will impact your business, including all aspects, and then determine what will serve  you best and help you to reach your goals.

Ms. Eisler points out that “My children are now 18 and 19.  Far from feeling neglected, they have both thanked me for working in my direct-selling business from home and teaching them a srong work ethic.  As a result of my working from home, we have always been there for each other.”

What a wonderful benefit of having a home-based business, and probably an important part of the ‘Why’ that many of you identified in the last segment.  Remember– Treat Your Business Like a Business, and the benefits will flow.

1 comment January 12, 2008

1/11-12/08: Start Your Business Off Right

by Rachel Kerr Snyder

Ms. Snyder points out that “Now that you’ve made the decision to begin your own home-based business, it is important that you get started immediately and experience early success.  Setting and attaining goals within your first 90 days of business will keep you motivated and start making money for you.”

Ms. Snyder has several suggestions for doing this:

1.  Take control of your calendar.  Ms. Snyder points out that it is “critical to form this habit early so that you manage your business rather than letting your business manage you.”  She recommends meeting with family members to determine when you will and will not be available to work on your business and set a schedule for appointments, phone time, computer time and training.  She emphasizes that “You and your family will find it much easier to operate when everyone knows the schedule.  Family scheduling should become a weekly, scheduled meeting.”

2.  Host a Business Kickoff event at your home.  Inviting those close to you into your home to introduce your new business and sample the products will give them an opportunity to see what you are doing and offer their opinion and ideas.

3.  Don’t Spend a lot of time organizing an office.  Ms. Snyder points out that “A phone, calendar, and your enthusiasm are your most critical components of success . . . your personal connection is the key that will unlock the door to your success.”

 4.  Talk to as many people as possible.  We hear it all the time- direct selling is a numbers game.  Increase your odds by talking to as many people as possible and getting the word out there about your opportunity and product.  You never know who will see the value and vision and be your next golden contact.

5.  Be consistent.  Ms. Snyder points out that, while direct selling is not difficult, it does require consistency, and “If you are consistent you can generate a steady and growing income while keeping your life manageable.”  Isn’t that what we all want? 

6.  Make “FRANK” a friend in your business development.  This is a new one I hadn’t heard before.  Frank, apparently, is an acronym for Friends, Relatives, Associates, Neighbors and Kids.  This is the group you will begin with getting the word out about your new business.

7.  Order business cards and give them out at every opportunity.  I’m sure you’ve heard it a million times, but have you DONE IT yet?  Again- direct selling is a numbers game, and handing out business cards (or bookmarks if you happen to be in the book business) is a great way to “publicize your business without being intrusive.”  Let me add another suggestion to this that is equally as important and effective- Add a link to your website in your signature.  This way you publicize your business with every email that goes out and again, increase the odds in a very unobtrusive manner.

8.  Use the resources available to you and attend trainings regularly.  Ms. Snyder points out that “Your sponsor and leaders are available to mentor and model successful business practices for you.”  Take advantage of opportunities to watch them in action, listen in on calls, accompany them to their appointments and watch how they make the presentation and attend training meetings with them.  You would go through a ‘training’ period at a regular job- your direct selling opportunity deserves no less.  Incorporate training activities as a regular and ongoing part of your business.  If you feel you need additional training suggestions, please email me at  I have several resources available that I would be happy to share.

Add a comment January 10, 2008

1/9-10/08 – Define Your Core Beliefs

by Kathleen Heyn

“Your internalized beliefs about direct selling will make or break your attempts to recruit new team members.”

This is so true, and I might add that your internalized beliefs and trust in the company your represent will also make or break your attempts to build your business.  You absolutely can’t fake it!  If you are experiencing any kind of doubt or misgivings about the industry you are in or the company your are representing this will be unconsciousing communicated to your prospects whether or not you verbalize them.

Since Ms. Heyn’s focus is on the direct selling industry we will stick with that.  However, keep in mind that it all applies to the company you have chosen as well, so choose a company that is a good fit with YOU.  It doesn’t matter how successful someone else has been at the business, if it’s not a good fit for you it will not produce positive results over time.

Now– back to the direct selling discussion.  Any hesitation or conflicting beliefs you may have about your industry and your business model will manifest itself in your conversations as inconsistencies and hesitation, discomfort and lack of pride.  It will send a message to others that you are untrustworthy and will leave them with negative feelings toward the opportunity associated with your business.  “Examining and strenghtening yoru beliefs in direct selling will have a positive impact on your prospects, which in turn will lead you to recruiting success.  Your core belief will be a solid foundation that will affect every action you take.  Your passion and belief in the business will grow proportionately to the service that you provide to those you encounter in your life.  Your business will become your passion and your purpose, and when that happens, everyone wins!”

Attitudes and belief directly affect your Actions.

        Actions directly impact Results.

                Results determine Lifestyle.

                       “You are in your current position because– either consciously or subconsciously- you planned to be there.”

That’s a lot to take in, but it is true.  If you want to know what you believe about yourself, look around at what is happening in your life.  THAT is what you believe about yourself and what you believe you deserve.  Luckily, however, the truth is that beliefs are merely perceptions.  “When an event occurs (fact) and you attach a feeling to it (emotion), it becomes a perception (how you view the event) and ultimately a belief.  Unfortunately, our perceptions are often inaccurate because our emotions color the facts.”  Fortunately, however, it’s only a thought and a thought can be changed if we choose to actively monitor our thoughts and change them when needed.  Why is this so important?  Because keeping ourselves enveloped in false perceptions and inaccurate beliefs about ourselves and our businesses can imped our ability to progress, move forward and build successful businesses.

“Recruting is based upon trust and belief- the belief you have in the product, company, and profession, as well as the belief that others have in you . . . uncover your core beliefs about the direct-selling profession before moving forward with your business and enrolling others into your organization.”

Ms. Heyn describes this process like that of peeling an onion:

The outer layer represents the emotions you attach to events and circumstances.  Peel away the emotions and you are left with the next layer, which consists of your interpretation and perception of the event.  Peel this away and you have reached the final layer, which reveals your core belief.  As you peel the onion you discover, layer by layer, what you believe about yourself, your company, your industry and business model, even your fears and aspirations, the unmet desires of your heart and the real obstacles that have prevented you from  fulfilling your dreams.  Once you identify these core beliefs you are in a position to accurately determine areas you can work on to increase your belief in yourself, your company and your business model.  Only then will you be able to communicate “a consistently positive and trustworthy message to your prospects.”  This is what will bring about positive results, as you will be communicating a genuine offer and opportunity for them with their best interests in mind rather than communicating a focus on self and your own financial needs.

Ms. Heyn also encourages you to “Identify the ways in which you can add value and be of service to others as you build your business.  Then find strategies to incorporate them into every business opportunity.”

Add a comment January 8, 2008

1/7-1/8: Connect with your “Why”

by Catarina Rando


“A fanatic is sometimes defined as one who, having lost site of her goal, redoubles her pace.  Losing sight of your goal, or your Why, could not only result in fanaticism but could alternatively result in discouragement and a hopeless loss of direction.”

Connecting to your ‘Why’ is definitely a buzz word of business and success right now, and for good reason!  If you lose sight of why you are doing what you are doing, how will you push through ‘the dip’ when things get tough?  Ms. Rando defines your ‘Why’ as “the central, significant reason for devoting [yourself] and [your] time, talents and energy to [your] business.”  If you haven’t connected to your ‘Why’ how will you have the commitment and the energy and the courage to keep going no matter what?

Do you know what your ‘Why’ is?  Can you picture it?  Can you feel it?  Are you connected to it in everything you do? 

 For me my ‘Why’ is having financial security to allow me time to be involved in the volunteer work I love and the resources to travel and see the world with my children and loved ones.  Another big ‘Why’ for me is to be able to make monetary donations to the non-profit organizations I believe in.  We live comfortably enough in a beautiful, warm home surrounded by more ‘stuff’ than we need (I’m working on that, starting with a total moritorium on spending on anything that is not needed or bringing us closer to our goal!).  While we enjoy relative financial security and have plans and savings set aside for emergencies, my goal is to create sources of residual income that will allow me the things mentioned above.  When the road gets rough and business is less than fun at the moment I can take a few minutes to form a mental picture of  what my ‘Why’ will look like.  I see me boarding a plane with my children (and my future grandchildren); I picture us visiting the Taj Mahal and the Louvre, dining in a little cafe in Paris and riding a boat down the Seine.  I picture myself walking the streets of Jerusalem with my children and telling them of my first visit there and enjoying the spirit of the BYU Jerusalem Center surrounded by my loved ones; I see us walking into the Hwayang chapel in Seoul and driving along the winding roads to Sorak San that I have told them about so many times;  I recall to my mind the pictures of the kids touring the ruins of Central America and the boys laughter as they confess having called room service in the middle of the night on the cruise; I remember how thrilling it was to see my four little ones seat themselves and order dinner. 

Then I picture myself taking my children and my grandchildren on humanitarian trips to teach them the joy of service, and I picture us taking suitcases filled with appropriate donations for the people we visit.  Most of all, I picture myself walking into the offices of the organizations that have blessed my life and continue to bless the lives of others I know and love, or those I don’t know, but love through association and a common heritage as children of God.  I picture myself writing out a check for $5,0000 or $50,000 or $500,000 depending on the need and handing it to the Executive Director with instructions to use it to keep an effective program running, or to start a new program.  I look forward to the day when I will be the one saying, “What a great idea— here is $5,000 to make it happen” rather than being the volunteer out searching for the donations and resources to keep the program running.

Being able to connect to this why and knowing what it is I am working for keeps me going regardless of the challenges that I may face.  Here are some ideas from Ms. Rando on how to create your compelling vision:

1.  Take the general idea you most likely have of why you opted to work in the Direct Selling industry and make it concrete and tangible.  Ask yourself, “What will happen when I do well my direct-selling business?”  You should come up with a series of specific life changes that you will enjoy as you reach the different levels of success.

2.  On a piece of paper list all of these tangible and specific ways your life will be different.  Don’t just hold them in your mind– write them down and look at the list every day.

3.  Create a picture so alluring and so real that you will do whatever it takes to make it real.  You can cut pictures out of a magazine, create your own pictures and symbols, or find pictures on-line and create an on-line collage.  For me it worked best to do it on the compuer.  I created my visionboard as a Microsoft Publisher file and then turned it into a pdf, printed it and taped it up in various places around the house where I can see it several times a day.  My favorite spot is in the bathroom where I can look at it while I brush my teeth, do my hair and make-up and get ready for the day.  I have also posted several verbal affirmations of what I intend for my life that can be read while brushing teeth, etc.

Why is it so important to create a visual picture?  We each have 3 brains- the reptilian brain which is the oldest and unconsciously takes care of the physiological functions of our bodies such as breathing and our heartbeat; he neocortex brain which is the youngest and does our conscious thinking, as well as understanding languages; and the mammalian brain which is the middle part of the brain.  This part of the brain does not understand language– it only understands pictures.  This is where our unconscious thoughts and emotions exist and as Ms. Rando said, “Creating a picture of what your goal achievement looks like speaks the language of this brain, and you will feel it in your body.  Engaging your mammalian brain gives you the drive to move forward despite the odds.” 

As long as the picture of why we are doing what we are doing is vague and unidentifiable, our results will tend to be vague and unidentifiable.  However, as we clarify that dream and that goal and put it into writing, into pictures, and into the very feeling and soul or our bodies we will see the results begin to match the intent.  So ask yourself:

“What is [my] compelling vision?  What represents the achievement of [my] Why?”  Once you have identified your vision write it out in detail.  Find a picture to make it real to your mammalian brain.  And then spend time with it every single day, and particularly when you feel discouragement or challenges creeping in– read it, look at it, feel it throughout your whole body.  This will create the momentum for you and motivate you to keep going regardless of the challenges  you may face.  You will have the strength and motivation to keep going no matter what!

Add a comment January 5, 2008

Starting Your Direct-Selling Business

Whether you are just starting new, or more likely, starting the new year with new hopes and dreams and renewed commitment to a business you have been working for awhile, now is the perfect time to re-focus your efforts on starting anew.  “World-class sprinters spend lots of time performing their start.  They know that no matter how fast they run in the race, a slow or faltered start can cost them a victory.”

 Luckily your business is a bit more forgiving, and it is NEVER too late to turn over a new page and start anew.  After all, you are only competing with yourself and any self-defeating habits you may have developed.  The moment you choose to make a new start, you can!  And when you do, it is important to focus your time, energy and passion on getting your business off to a good start.  Following are a few signs that you are getting off to a good start-  or off to a good re-start!

  •  You see yourself growing, learning, and gaining confidence.  You must SEE it before you can experience it!
  •  You develop a love and respect for and trust in your product and your company.
  •  You cultivate a good working rapport with your upline and your downline.
  •  You see your team begin to work together with each developing stronger leadership skills.
  •  You create and seize opportunities to share the product and business opportunity.
  •  You begin to make money.
  •  You enjoy the journey from the very first day! 

Let’s work together to explore the resources and ideas available and help each other make these next few months the best months our businesses have ever had.

Add a comment January 3, 2008

1/2-3/08 – Treat Every Day . . .

. . .  Like Your First Day in Business
by Les Brown, The Master Motivator

Keeping Fresh—
Here are some ideas and solutions to help you keep that first-day freshness, enthusiasm and determination in your business:

Remember Every Day Is a Gift to You-

“The best gifts are cherished and used.  Each day is a gift filled with opportunities to rise above fear, self-doubt, and mediocrity.  Make each day count by setting specific goals to succeed, then making every effort to exceed your own expectations.”

Use the Power You Already Have

“We were all born with internal power.  One key to success is discovering this innate power and using it to deal with our challenges. Don’t wait for others to open your doors.  people in the direst circumstances have made ways to open doors to freedom, education, and business success by finding their power.  Make a conscious effort to find your power source, use it to fuel your passion, and release the greatness within you.”

Stay Alert

There are opportunities all around us.  When we keep our eyes open to them we keep life and enthusiasm in our work, but if we ignore them we open ourselves to distraction, boredom, and self-defeating habits.  “Open your eyes and see yourself as a go-getter with the power to turn a No into a Yes.  Be determined to blaze new trails to success.”

Determination Finds Many Ways to Succeed

Almost everyone who has achieved success had to overcome challenges and obstacles that could have easily derailed them from their achieving their goals.  “Their golden achievements came after doors closed, deams were derailed, and hecklers berated them . . . the difference between those who wonand those who gave up in defeat was often just their level of persistence.  In tough times, the winners found in themselves that incredible resolve every human being possesses and stood firm against the odds.  If you encounter a roadblock, think of a dozen ways to get around it and take action.  Remember, there’s more than one road to success.”

Constantly Improve Yourself

We live in a world that is constantly changing and progressing.  It is important that you stay abreast of what is happening in your industry and constantly work to update and improve your knowledge and skills.  “Make a daily commitment to be better, more knowledgeable, and more in touch than you were yesterday.”   There are so many ways to do this- classes, books, self-help toolkits, study groups, online resources and classes, and more.  Choose what works best for you and make it a daily pursuit.

Actions for today and tomorrow:1.  Start a journal of your accomplishments and the things you need to improve.  Pat yourself on the back for your good points and make immediate plans to improve any weaknesses you note.2.  Visualize!  Take time each morning and throughout the day to visualize yourself as the true champion you are.  See yourself speaking to others with confidence and ease; see yourself meeting new people and receiving new business; see yourself achieving company incentives and rewards.  See yourself how you intend to BE!3.  Choose a favorite quote or picture that inspires you and place it in your workplace in a highly visible place.  Look at it often and remember why you chose that particular saying or picture and allow it inspire and revitalize you.Feel free to share your favorite quote, thought or picture in the comments below. 

I’d love to hear other thoughts and ideas you have on keeping your business fresh and new. 

Add a comment January 1, 2008






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